Corporate communications

convention, complexity, and critique
Note: 
I. The New Corporal Project: The Emergence of Corporate Communications Rehabilitating the Corporate "Soul"; The Scope of Integrated Communication Apprehending an Expanding Body; Corporate Branding and Identity The Body Is Marked; Corporate Reputation and Stakeholder Communication: The Body in the Eyes of the "Other"; II. Behind The Corporal Project: Justifying Corporate Communications Diagnosing the Fragile Body; Corporate Communication as Control The Body is Disciplined; Corporate Communication and Flexibility Towards an Agile Body; Corporate Communication as Polyphony A Body with Multiple Voices; Epilogue: Challenging the "Bodily" Pursuit

Corporate communications (Engelsk)

Lydbog med tekst
Spilletid: 
10 timer 33 minutter
Bognummer: 
628324
Indlæsningsår: 
2015
Nota udgivelsesår: 
2015
Indlæser: 
Udgave: 
SAGE, 2008
ISBN: 
9781412931038