The economics of business strategy

Note: 
Introduction Part I: Introduction to Markets and Production 1. Markets and Prices 2. Production and Costs Part II: Analysis of Industry 3. Theoretical Analysis of Industry I: Perfect Competition, Monopoly and Monopolistic Competition 4. Theoretical Analysis of Industry II: Oligopoly 5. Methodological Approaches to Competitive Analysis 6. Practical Analysis of Industry Part III: Analysis of Business Strategy 7. Advertising and Product Differentiation 8. Research, Development and Innovation 9. Horizontal and Vertical Integration 10. Diversification Part IV: Analysis of Government Policy 11

The economics of business strategy (Engelsk)

Standard e-bog (Engelsk)

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Bognummer: 
666693
Nota udgivelsesår: 
2025
Udgave: 
Financial Times/Prentice Hall, 2004
ISBN: 
0273676253