Research methods for business students

Forfatter:
Mark Saunders
Philip Lewis og Adrian Thornhill
Note: 
Preface -- Contributors -- Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches to reasoning -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index
E-bog

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Research methods for business students (Engelsk)

Grundigt bearbejdet (Engelsk)
Bognummer: 
635495
Nota udgivelsesår: 
2017
Udgave: 
Pearson Education, 2015, (7. udgave)
ISBN: 
9781292016627

Research methods for business students (Engelsk)

Indscannet e-bog, let bearbejdet (Engelsk)
Bognummer: 
625011
Nota udgivelsesår: 
2014
Udgave: 
Pearson Education, 2012, (6. udgave)
ISBN: 
9780273750758

Emneord

Forskningsmetodik
Forskningsetik
19.01