Understanding Strategic Management

Forfatter:
Note: 
PART ONE: WHAT IS STRATEGY?; 1. What is Strategy?; PART TWO: STRATEGIC ANALYSIS; 2. The General Environment; 3. The Competitive Environment; 4. The Internal Environment: Value Creating Activities; 5. The Internal Environment: A Resource-Based View of Strategy; 6. Assessing Organizational Performance; PART THREE: STRATEGY FORMULATION; 7. Business Level Strategy; 8. Corporate Level Strategy; 9. International Strategy and Globalization; PART FOUR: STRATEGY IMPLEMENTATION; 10. Organizational Systems and Strategic Change; 11. Strategic Leadership; 12. Corporate Governance

Understanding Strategic Management (Engelsk)

Indscannet e-bog, let bearbejdet (Engelsk)
Bognummer: 
623737
Nota udgivelsesår: 
2013
Udgave: 
Oxford University Press, 2011, (2. udgave)
ISBN: 
9780199581610

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