Emneord: Markedsføring

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Original

Original

Maiken Ingvordsen
Maiken Ingvordsen

Brandwashed

Brandwashed

Martin Lindstrøm
Martin Lindstrøm

Buyology

Buyology

Martin Lindstrom
Martin Lindstrom

Return on involvement

Return on involvement

Henriette Weber
Henriette Weber

Authenticity

Authenticity

James H. Gilmore
B. Joseph Pine II
James H. Gilmore, B. Jos...

SEO 2.0

SEO 2.0

Mikkel DeMib Svendsen
Mikkel DeMib Svendsen

E-mail nyhedsbreve

E-mail nyhedsbreve

Rikke Moos
Rikke Moos

Lugten af penge

Lugten af penge

Joel Leonard
Joel Leonard

Salg & markedsføring i praksis

Salg & markedsføring i praksis

Kirsten Hauge Andersen
Kirsten Hauge Andersen

Markedskommunikation

Markedskommunikation

Michael Bregendahl
Jan Halberg Madsen
Michael Bregendahl, Jan ...

Kultur på arbejde

Kultur på arbejde

Kasper Asklund
Kasper Asklund

Salg og service, niveau E, D og C

Salg og service, niveau E, D og C

Thomas Trojel
Thomas Trojel

Salg & service, niveau F, E, D + C

Salg & service, niveau F, E, D +...

Kirsten Dahl m.fl.
Kirsten Dahl m.fl.

Afsætning B

Afsætning B

Lene Jenrich
Lise Aarosin og Helle Villum Christensen
Lene Jenrich, Lise Aaros...

Afsætning

Afsætning

Effective advertising

Effective advertising

Gerard J. Tellis
Gerard J. Tellis

Corporate branding

Corporate branding

The strategy and tactics of pricing

The strategy and tactics of pricing

Tom Nagle
John Hogan og Joseph Zale
Tom Nagle, John Hogan og...

Sensory marketing

Sensory marketing

Bertil Hultén
Bertil Hultén

How to Style Your Brand

How to Style Your Brand

Fiona Humberstone
Fiona Humberstone

Digital marketing

Digital marketing

Godfrey Parkin
Godfrey Parkin

Marketing strategy and competitive positioning

Marketing strategy and competitive p...

Graham Hooley
Nigel F. Piercy og Brigitte Nicoulad
Graham Hooley, Nigel F. ...

The secrets of selling

The secrets of selling

Geoff King
Geoff King

Nation branding

Nation branding

Keith Dinnie
Keith Dinnie

Advertising and Integrated Brand Promotion

Advertising and Integrated Brand Pro...

Angeline Close m.fl.
Angeline Close m.fl.

Small data

Small data

Martin Lindstrøm
Martin Lindstrøm

Afsætning

Afsætning

The economy of brands

The economy of brands

Jan Lindemann
Jan Lindemann

Contemporary advertising and integrated marketing communications

Contemporary advertising and integra...

William Arens
Michael F. Weigold og Christian Arens
William Arens, Michael F...

Essentials of marketing

Essentials of marketing

Paul Baines
Chris Fill og Kelly Page
Paul Baines, Chris Fill ...

Principles of services marketing

Principles of services marketing

Adrian Palmer
Adrian Palmer

The luxury strategy

The luxury strategy

Jean-Noël Kapferer og Vincent Bastien
Jean-Noël Kapferer og Vi...

Global marketing management

Global marketing management

Masaaki Kotabe og Kristiaan Helsen
Masaaki Kotabe og Kristi...

Brand NFL

Brand NFL

Michael Oriard
Michael Oriard

Marketing

Marketing

Paul Baines og Chris Fill
Paul Baines og Chris Fill

Marketing communications

Marketing communications

PR.. Smith og Ze Zook
PR.. Smith og Ze Zook

Marketing Research

Marketing Research

Naresh K Malhotra
Naresh K Malhotra

Marketing strategy and competitive positioning

Marketing strategy and competitive p...

Graham Hooley
Nigel F. Piercy og Brigitte Nicoulaud
Graham Hooley, Nigel F. ...

Brand media strategy

Brand media strategy

Antony Young
Antony Young

Services marketing

Services marketing

Alan Wilson m.fl.
Alan Wilson m.fl.

Advertising age

Advertising age

Esther Thorson og Margaret Duffy
Esther Thorson og Margar...

Marketing casebook

Marketing casebook

Svend Hollensen
Svend Hollensen

Routledge Handbook of Sport Management

Routledge Handbook of Sport Manageme...

Holistic retail design

Holistic retail design

Philipp Teufel og Rainer Zimmermann
Philipp Teufel og Rainer...

Blog kunder i butikken

Blog kunder i butikken

Lis Holm
Lis Holm

Advanced introduction to international sales law

Advanced introduction to internation...

Clayton P. Gillette
Clayton P. Gillette

Relationsmarkedsføring

Relationsmarkedsføring

Søren Hougaard
Søren Hougaard

Advertising media planning

Advertising media planning

Jack Zanville Sissors og Roger B. Baron
Jack Zanville Sissors og...

Internet marketing

Internet marketing

Mary Lou Roberts og Debra Zahay
Mary Lou Roberts og Debr...

M - advertising

M - advertising

William F. Arens og Michael F. Weigold
William F. Arens og Mich...

Marketing Research

Marketing Research

Advertising campaign strategy

Advertising campaign strategy

Donald E. Parente og Kirsten L. Strausbaugh-Hutchinson
Donald E. Parente og Kir...

Marketing warfare

Marketing warfare

Al Ries og Jack Trout
Al Ries og Jack Trout

The New Strategic Selling

The New Strategic Selling

Robert B. Miller
Stephen Heiman
Tad Tuleja
Robert B. Miller, Stephe...

Branding yourself

Branding yourself

Erik Deckers og Kyle Lacy
Erik Deckers og Kyle Lacy

Marketing fundamentals

Marketing fundamentals

Bronis Verhage
Bronis Verhage

Markets

Markets

Patrik Aspers
Patrik Aspers

Marketing research with SPSS

Marketing research with SPSS

Wim Janssens m.fl.
Wim Janssens m.fl.

The social media management handbook

The social media management handbook

Nick Smith
Robert Wollan og Catherine Zhou
Nick Smith, Robert Wolla...

Marketing

Marketing

Nick Ellis m.fl.
Nick Ellis m.fl.

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